PROJECT OVERVIEW:

The goal of this project was to create a video to showcase our client’s 100 year anniversary at their Centennial Celebration. They had a very specific idea for how to grab their audiences’ attention and wanted to convey their message of “highlight the past, but look to the future”.

Our team worked in conjunction with our client to create and refine the concept as well as write the script and interview questions to form a cohesive story between voice over and featured members.

PROJECT OVERVIEW:

This project had the primary goal of being a direct message from the President and CEO of the Sacramento Visitor’s Bureau (Visit Sacramento) at the start of 2021 conveying that there was hope for the city in the upcoming year following the first year of the COVID-19 pandemic that uprooted the tourism industry. The beginning of the year message was always shared via an email news letter, but Visit Sacramento wanted to add a more personal and human element to the message for 2021. While we were still limited to what and where we could film around the city, we worked closely with Visit Sacramento to find a creative way to move away from the familiarity of Zoom videos, show the city, incite a feeling of hope and interject some humor to stay in-line with the Visit Sacramento brand voice.

PROJECT OVERVIEW:

The goal of this project was to create a video for local vegan burger restaurant, Burger Patch that would introduce their brand and approach to vegan food that would appeal to local audiences as well as potential investors and entice them to view vegan and sustainable food in a positive way. The concept was built collaboratively with our client and centered around the idea of “doing good” and “being kind”. The culture and values of the brand was high on the list of items that our client wanted to convey in the video as well as their commitment to creating high quality, tasty vegan food.

PROJECT OVERVIEW:

The goal of this project was to create a product video to serve as the introduction to Villara’s new energy storage system, VillaGrid. The objectives were to highlight the purpose, functionality and benefits of the system. Our client wanted to not only show the product itself, but also demonstrate the perks of having a home battery in a way that was visually interesting and also relatable to their audience. It was also important to focus on the ability for homeowners to be grid-resilient and have peace of mind during power-outages and convey that safety, value and efficiency are at the core of the VillaGrid system and Villara as a company.

PROJECT OVERVIEW:

The goal of this project was to create a 1-2 minute sizzle video of the Napa Valley Film Festival to create hype for use in their marketing and promotions for the upcoming year’s festival. The video needed to showcase not only that films are part of the festival experience, but also the many venues, wineries, culinary aspects and events that are available with ticket purchases.

PROJECT OVERVIEW:

This project had two goals. Primarily, it was to produce a video that the League of American Bicyclists could use in their marketing to promote their Bicycle Friendly Universities program. Secondarily, the video was meant to highlight an innovative bicycle rack made by our client that contributes to universities attaining higher levels of bicycle friendliness.

Our client works closely with the Bicycle and Transportation department at UC Davis which has a platinum level of bicycle friendliness and so they were the perfect university to spotlight in this video as an example school to demonstrate positive aspects of being bicycle friendly. We worked with our client and the UC Davis team and students to get the message out there as to why it’s important to be bicycle friendly as well as how to accomplish it.